Making the Most of Niche Website Tools for Marketing

While using a content creation service is still one of the best niche website tools around, it is by no means the only marketing tool available. From social media websites to content aggregators, there are a growing number of valuable tools available for niche website owners. If building your brand and expanding your network is your business’ bucket list for this year, be sure to check out some of these latest marketing moneymakers.

Website optimization

With ever-changing SEO standards, there is an increasing focus on social media optimization. Promoting a niche site through channels like Twitter and Facebook is second nature for many webmasters. While these two social media juggernauts receive the lion’s share of marketing attention, they are definitely not the only game in town. A growing amount of business marketing attention is zeroing in on Pinterest. Creating and engaging with the community is just as vital on


Pinterest as it is on Twitter and Facebook. If you plan on building your brand on Pinterest simply by pinning “look at me” images, you are likely to be sorely disappointed at your return on investment. Rather than simply tout your own selling points, be sure to connect with other movers and shakers within your niche on Pinterest. Like some of their images, re-pin their posts onto pinboards of your own and leave comments to show a keen understanding of the topic at hand. Not only will these actions help you to engage within a like-minded community, but these actions … Read More

Fourteen Free Tools to Enhance Your Website

Having free tools to enhance your website can greatly assist you in projecting a more professional business presence. There are many free tools available to help you in enhancing your website but there are some tools that just stick out from the competition. The companies discussed below have designed some free and useful tools to contribute to your website:

1. ShareThis

If you are looking for a way for your website users to easily be able to share your content and pages, adding a ShareThis button to your website can make this happen with just one mouse click.

2. DISQUS Comments

Allowing users to provide feedback and comments pertaining to your website is essential. Adding DISQUS comments to your website allows your users to post comments easily as a guest or with their Facebook or Twitter accounts.

3. Validate!

It’s important to make sure your HTML does not have any issues and is working properly. Validate! will pinpoint any issues you may have and assist in repairing your HTML. You can also validate CSS with this tool and ensure your RSS feed is working properly.

4. PHPBB Forums

Adding a forum to your website where your visitors can engage in conversations is a must. PHPBB Forums allow you to add free, high quality, personalized forums to your site.

5. Lightbox 2

If you are in need of a JavaScript powered image gallery, Lightbox 2 provides a free service to add smooth and visually enhancing galleries to your website.

6. Wufoo

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